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A. Umeshu is a Japanese liqueur made from Ume fruit. The three key ingredients in Umeshu are: Ume, cane spirits, and sugar.

A. They are not the same because of the way they are produced. It is a common misconception that they are the same but Umeshu, unlike wines, goes through a production process called steeping and has a base of cane spirits.

A. Umeshu is both fruity and smooth, making it a versatile drink that can be enjoyed in many ways. Depending on the serving method, the drink's flavor profile can change quite dramatically.

The ice helps to bring out the natural sweetness of the Ume fruit while balancing its acidity.

This allows you to enjoy the drink's smooth finish.

This creates a light and bubbly drink that is perfect for warm weather or as a refreshing aperitif.

The addition of cold water dilutes the drink slightly, bringing out a softer flavor.

You can mix Umeshu with other liqueurs to create a unique and flavorful cocktail.

CHOYA collaborates with Mixologists to create custom CHOYA cocktail recipes with Umeshu.

A. Storing CHOYA properly is highly important to maintain its flavor and quality. We recommend finishing within a couple of months of opening.

*For products with an alcohol content of 10% or less, we recommend consuming as soon as possible after opening.

Heat and sunlight can damage the delicate flavors of the liqueur and cause it to spoil quickly. So, it is essential to store the Umeshu in a cool, dark place, away from direct sunlight and heat sources like stoves or radiators.

Refrigeration helps to slow down the oxidation process, preserving its flavors for longer.

Air is one of the main culprits behind the loss of flavor and quality in Umeshu, so it is best to keep it in an airtight container.

A. The big difference between the two is that CHOYA Umeshu with Fruit (Green Bottle) is a wine base while The CHOYA Golden Ume Fruit (Gold Bottle) is a spirits base.

CHOYA Umeshu with Fruit, holds the distinction of being our best-selling item in the United States. It is crafted with a wine base, and this variation offers a smoother and cleaner taste.

The CHOYA Golden Ume Fruit is crafted with a spirits base and represents the global flagship Umeshu of CHOYA. The spirits based Umeshu reflects the traditional and authentic style of this beloved Japanese beverage.

A. In the US, alcohol regulations and licensing are determined at the state level; they determine the laws and requirements for the sale and distribution of alcohol.

The main factor influencing product availability is the specific alcohol licenses required in each state. These licenses can differ in their classifications, costs, and eligibility criteria.

Due to the different licensing structures, some CHOYA products may not be available in states that have more stringent regulations or limited license categories.

At CHOYA, we prioritize compliance with all applicable alcohol regulations to ensure responsible and legal operations. This means adhering to state-specific laws regarding licensing, labeling, packaging, and other requirements.

We want to assure you that we are continuously working to expand our reach and make our diverse range of Umeshu products accessible to a wider audience across the United States.

Our team actively explores opportunities to partner with distributors and comply with state-specific licensing requirements to introduce CHOYA products to new regions. We are committed to expanding our distribution network and acquiring the necessary licenses.