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Green or Gold? Exploring the Distinction between CHOYA’s Green and Gold Bottles

08.07.2023 | Blog

Green or Gold? Exploring the Distinction between CHOYA's Green and Gold Bottles

When you picture CHOYA's iconic bottle with its cylindrical shape and real Ume fruit inside, which color comes to mind? Is it the vibrant green or the elegant gold? Today, we invite you to discover the unique characteristics of these two CHOYA offerings and understand the difference between them.

The Green Bottle: CHOYA Umeshu with Fruit

CHOYA Umeshu with Fruit

The green bottle, known as CHOYA Umeshu with Fruit, holds the distinction of being our best-selling item in the United States. Crafted with a wine base, this variation offers a smoother and cleaner taste compared to traditional Umeshu. It was specifically created for the USA market and is exclusively made in Japan to ensure its authenticity.

Due to regulatory requirements, the wine-based Umeshu has gained significant popularity in the United States. It has become our most renowned product in this market, winning over the hearts of countless Umeshu enthusiasts.


The Gold Bottle: The CHOYA Golden Ume Fruit

CHOYA Umeshu with Fruit

On the other hand, we present The CHOYA Golden Ume Fruit, encased in a resplendent gold bottle. This variation is crafted with a spirits base and represents the globally renowned and flagship Umeshu from CHOYA. The spirits-based Umeshu adheres to the traditional and authentic style of this beloved Japanese beverage.

Both CHOYA Umeshu with Fruit and The CHOYA Golden Ume Fruit are made from 100% Japanese Ume, showcasing our unwavering commitment to quality. However, The CHOYA Golden Ume Fruit stands out by utilizing a higher quality selection of Ume fruits.

At CHOYA, we take immense pride in the ingredients we use for our products. The label of The CHOYA Golden Ume Fruit showcases our dedication to simplicity, listing only three ingredients: Ume fruit, sugar, and cane spirits. This particular offering meets the rigorous standards set by the Japan Western Liquor Distillers Association, and as such, 90% of CHOYA's Umeshu products are recognized as authentic Umeshu in Japan.

While both CHOYA Umeshu with Fruit (green bottle) and The CHOYA Golden Ume Fruit (gold bottle) are made with utmost care and dedication to quality, the green bottle appeals to the US market with its wine base and smoother taste. Meanwhile, the gold bottle represents the traditional spirits-based Umeshu, embodying the globally renowned and authentic CHOYA experience.


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